If the University of Memphis wasn’t considered a musical hotbed in the past, it will be after the “This Is Memphis” festival on October 2nd, 2016. Put on by the University’s student record label, Blue Tom Records, the festival boasts some of Memphis’s top new musicians, including the Band Camino, Kyndle McMahan, Drew Erwin, and The PRVLG.
The Band CAMINO has found recent momentum, releasing their debut EP "My Thoughts On You", building a strong local fan base, playing Beale Street Music Festival, and landing on the Spotify Viral USA Charts. Formed in August of 2015, the band draws influence from giants of the current alt-rock scene, such as The 1975, The Killers, and Coldplay, while channeling vibes of 80s pop hooks and arena rock anthems.
Already known for her role in the Memphis Ukulele Band and the Mason Jar Fireflies, Kyndle McMahan has made quite the name for herself in Memphis. Her incredible voice has led to a strong local performance schedule and landed her in David Porter’s Consortium MMT program as an Emerging Star.
Singer-songwriter Drew Erwin has already made himself known on some of music’s biggest stages. At the age of 16, with no performing experience, America voted him the YouTube Audition winner on America's Got Talent Season 7. Since his television appearance, he has shared the stage with Cody Simpson, Kelly Clarkson, Pentatonix, Allen Stone, and YouTube sensations Megan & Liz.
PRVLG was founded on a shared ideology that music has the power to bring people of different backgrounds together. The band formed as a spin off of the supergroup Bluff City Soul Collective, known for their fusion of genres like jazz, funk, and soul. True to their name, it is their privilege to bring their musical experience to you.
The “This Is Memphis” festival is produced by Blue Tom Records, a record label made up entirely of University of Memphis students.